Data Featured People-Based Marketing Political
worm's eye view of the american flag flying

Data Democracy & The Power of First-Party Insights in Political Marketing

The curtain has risen on the political stage for the 2024 season. The Iowa caucus officially marked the beginning of this year’s presidential election and the political narrative is being set across the country – the narrative of choices, voices, and the heartbeat of democracy. Political advertisers find themselves at a pivotal point in the […]

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