Digital Marketing & Branding Intern
Creative
creative process

What Is Your Creative Process?

The beginning steps of your creative process are always the most difficult to tackle. All you need is some sort of astounding revelation to get your project going. Fortunately, there are many ways to get your brain thinking and unstick your creative process. Everyone has his or her own unique way of spurring that noteworthy idea. Here are just a few creative process steps that will get your gears grinding.

Email Mobile
email acquisition

How to Ensure Success in Email Acquisition

With hundreds of emails flooding people’s inbox on a daily basis it’s more important than ever to stand out amongst the muck. It’s true, email marketing is hugely effective in acquiring new customers, but if you’re looking to get the highest return on investment, strategic and insightful habits need to start from the very beginning.

Email
reminder email

Reminder Email: It worked. But why was it effective?

This reminder email worked. I opened, clicked, and made a purchase. But why was it effective? Let’s break down the reminder email and my subsequent behavior. Recently, as I was scrolling through my emails one particular subject line caught my eye, “Reminder – Don’t Forget your Mileage Points are Expiring this October.” This subject piqued […]

Creative
creation tools

Helpful Creation Tools to Optimize Marketing

Wow your customers with the help of these creation tools. Creating your own banner ads, landing pages or emails does not need to require a freelance designer. With the help of these creation tools, you’ll be able to craft beautiful and personalized creatives all on your own. Banner Generators Bannersnack is a professional banner ad […]

Email
subject line optimization

Subject Line Optimization for the Holidays

As the holiday season approaches, advertisers need to start thinking about ways to improve their marketing strategy. While companies begin to develop their content for the next few months, they’ll want to keep certain best practices in mind. Even if your email content or promotion isn’t especially festive, you can still get creative when it […]

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