[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]When the right steps are taken, email marketing campaigns can substantially promote customer engagement and business growth. Here’s our quicklist for creating a GOOD email campaign: Make your CTA sing Have great landing pages in […]
Beginner’s Guide to Digital Marketing Digital marketing, in its traditional definition, refers to marketing that involves electronic devices. The introduction of the internet and mobile devices shifted this definition to focus on any form of online marketing. This includes everything from email marketing to online content. Types of Digital Marketing Digital marketing encompasses all the […]
Why Content Marketing? In an increasingly digital world, it’s essential for businesses to form genuine connections with their potential customers. This is done by generating high-quality, unique content. Whether it’s through a blog post, an e-book or a video, content marketing raises awareness about both a particular subject matter and your company. By educating consumers, […]
What is Customer Delight? HubSpot defines customer delight is as “exceeding customer’s expectations to create a positive customer experience with a product or brand.” It’s about ensuring that the consumer is happy and stays happy after already purchasing your product or service. In order to succeed, you must build a relationship with your customer that will […]
Back to the Future was a global phenomenon. Pepsi dropped the ball by failing to see the true marketing potential for Pepsi Imperfect and capitalize on the success of the Back to the Future Trilogy.